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Player Bench and Penalty Box advertising is another unique form of in arena advertising because it is located at ice level and appears behind the players getting maximum television and video scoreboard exposure when a penalty is called, after goals and during timeouts.

Player Bench and Penalty Box advertising is located on the glass behind the player benches and penalty boxes
Player Bench and Penalty Box advertising receives hundreds of thousands of in-game impressions during all regular season and Calder Cup Playoff P-Bruins games
Player Bench and Penalty Box advertising provide extensive branding through local, regional and national media coverage
Player Bench and Penalty Box advertising appears on nightly game highlights during the sportscasts on ABC, NBC, CBS and FOX affiliates
Player Bench and Penalty Box advertising appears during the game broadcasts live on providencebruins.com
Player Bench and Penalty Box advertising appears during P-Bruins features on NESN's weekly Bruins feature show "The Buzz" reaching over 6 million households
Player Bench and Penalty Box advertising appears in photographs published in the local newspapers including the Providence Journal, The Times and The Call

For more information about Player Bench and Penalty Box advertising contact:

Jeff Hagan (401) 480-7953 jhagan@providencebruins.com